AstaReal® Astaxanthin Immune Digest
Highlights for formulation and marketing
The consumer is increasingly aware that immune support is linked to whole body benefits. Vitamins and antioxidants are foundational ingredients in the immune supplement market, associated with both wellness and cellular protection. To add something new and appealing to a tried-and-true immune supplement formulation, astaxanthin plays a familiar antioxidant function while also bringing unique features that stand out in a crowded market of free radical scavengers. Here are some of the things that make AstaReal® Astaxanthin a hero antioxidant:
- 6000 times stronger than vitamin C
Vitamin C is the most utilized and best recognized ingredient in the immune supplement aisle. Consumers can immediately grasp the importance of astaxanthin when it is framed in relation to vitamin C.
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